About the blog
I started “Caterina Sosso” during my first year of university when I had just discovered Zoella and the beauty blogging world. Excited to give it a go myself I’ve started posting makeup reviews, sharing my favourite products and writing about everything and anything that popped into my head.
As I’ve grown older, I’ve become more conscious about my buying decisions: I do not need hundreds of lipsticks, fifteen grey jumpers and a bathroom cabinet about to explode!
Nowadays, I am fully embracing Marie Kondo’s philosophy of keeping only things that sparkle me joy. I have a capsule wardrobe. I go to work listening to The Minimalists’ podcast. I’ve streamlined my eyeshadow palettes down to three. And I am the friend who will happily colour code your closet and will end up putting labels on every jar of the house.
On this blog, I share my love for beauty and style but with a minimalistic approach. Through my reviews and experiences, I hope to give you informative opinions and smart tips to help you shop more intentionally.
Quality is more important than quantity here. Who’s with me?
I’m Caterina, a 28 years old Italian girl who talks too fast and writes too many to-do lists. I’m currently living in Milan, where I work as a social media & content manager at Wunderman Thompson.
Since December 2020 I am an official Pinterest creator (yes, I’ve got the exclusive red tick ✓) with an average of 1 million monthly views.
If you’re feeling nosy, find more about my career on Linkedin.